From the very beginning one should consider content. A web site is merely a vessel that contains the brand and information related to a business or person. Without the guiding vision of “what will this vessel contain?”,  it might become a bottle or a jar or a thimble. Good designers have experience with the advertising world and will collaborate with you in creating a vision for what your brand entails and what your clients want and need from a web site.

Content Is King–An Interview with Mark Roma