Work Archives - John Schuster

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22 Business Marketing Assets Every Business Should Have Ready to Go

Posted on February 22, 2026March 7, 2026 by editor

Every business, whether you’re a solopreneur or running a team of fifty, needs a core set of marketing assets ready at a moment’s notice. When an opportunity comes knocking — a potential client asks for more info, a partnership materializes, or a referral lands in your inbox — you don’t want to be scrambling to […]

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The basics of negotiating skills for small business owners.

Posted on June 4, 2025March 7, 2026 by editor

Negotiation is a vital skill for small business owners—it affects everything from pricing with vendors and service contracts to closing sales and resolving conflicts. Here are the basics of effective negotiation: 1. Prepare Thoroughly Before any negotiation: Know your goals: Be clear on your best outcome, acceptable compromises, and walk-away point. Research the other party: […]

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Chicago Graphic Designer

Posted on April 18, 2018 by editor

Looking for a Graphic Designer with a strong portfolio of work in both print and digital mediums to work with your in-house marketing team in Chicago, IL. Utilizing skills in creating meaningful marketing materials that represent your internal and external Buildout brand. I am passionate, team-oriented, self-motivated and able to balance multiple projects in a […]

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Go Make $1

Posted on March 30, 2018May 25, 2022 by editor

Freelancing Fundamentals Uh… Nobody cares. Nobody who might have been your client has lost sleep over your name, logo, website, or business cards. They really don’t care. They might have cared if you had offered to solve their problems, but you were more interested in being impressive than you were in asking the right questions. The […]

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The Chicago Web Designer Guide