Author Archives: John Schuster

How to Use Google Trends for Keyword Research

Google Trends

As online content continues to evolve as the primary source of information for many people, knowing what to include and how to place keywords is more relevant than ever. Whether an official business webpage or a social media platform, every site needs to incorporate keyword research ahead of posting content if they hope to perform […]

Fast Brings One-Click Checkout to WooCommerce Stores

WooCommerce

Fast, a startup backed by Stripe, has just added WooCommerce support to its new Fast Checkout experience. The company was co-founded in March 2019, by Domm Holland and Allison Barr Allen, with investment from Stripe, Index Ventures, Susa Ventures, and Global Founders Capital. It has received $22.5M in funding to reduce the friction that remains […]

BuddyPress 7.0.0 Adds 3 New Blocks and Admin Screens for Member and Group Type Management

Buddypress

BuddyPress 7.0.0 “Filippi” was released this week, following WordPress 5.6 to ensure compatibility. This version was named for Filippi’s Pizza Grotto in California. It requires WordPress 4.9+, but sites that are not using the block editor will miss out on many of the new features that make BuddyPress websites easier to customize. The first set […]

5 Powerful Digital Marketing Hacks to Increase Sales

Digital marketing is the most effective way to reach your target audience, drive targeted traffic to your website, generate quality leads, and ultimately, close sales. To create a digital marketing strategy that will foster business growth, it is key to understand the following: How much money should be spent on digital marketing? Which tactics will […]

Go Make $1

Freelancing Fundamentals Uh… Nobody cares. Nobody who might have been your client has lost sleep over your name, logo, website, or business cards. They really don’t care. They might have cared if you had offered to solve their problems, but you were more interested in being impressive than you were in asking the right questions. The […]

Facebook is Dead

Ask Slashdot: Is There a Good Alternative to Facebook? Long-time Slashdot reader Lauren Weinstein argues that fixing Facebook may be impossible because “Facebook’s entire ecosystem is predicated on encouraging the manipulation of its users by third parties who posses the skills and financial resources to leverage Facebook’s model. These are not aberrations at Facebook — […]